CeraVe Skin
Client: Michelle Olson | The L.C. Group
Project Involvement:
- Web Design
- Web Development
Project Description:
New York City-based pharmaceutical companies Valeant Pharmaceuticals + CORIA Labs, Inc. commissioned Blaise as their exclusive web designers + developers for their line of skincare products called CeraVe.
CeraVe’s goal was to create a media-rich experience to engage + educate visitors while maintaining an image consistent with the clean, pure characteristics of the CeraVe product line. This goal was met through building an all-encompassing website presence with a full-featured "SKinformation" blog, allowing CeraVe staff to add + manage content easily + instantaneously. Technically, the site is built upon a content management system to allow to easy maintenance + updates. Social network integration with the website was a must, + was met by Twitter + YouTube integration. Some technologies you'll find we've built into CeraVe's web presence include automated + dynamic YouTube video integration as a sidebar widget, jQuery image carousels, fully dynamic sitemaps + navigation, + strategic placement of user-created content allowing visitors to take part in the content creation process.